Search Engine Optimization

seo analysis

I have studied SEO and SEM during my education in Online Marketing. Beneath you can see a report I made for Read The Label regarding their SEO. During my studies I’ve also advised TypeO with suggestions for SEO-improvements. These are my knowledge areas within SEO: 

  • Identifying technical flaws on a website related to SEO. Robot.text, sitemap, pagespeed.
  • Identifying On-Page potential improvements. Meta-data, alt-tags, image size, internal links.
  • Identifying Off-Page improvements in terms of domain score, how high up you are mentions in articles ect.
  • Performing keyword analysis
  • Working in tools like Ahref, Ubersuggest, Ranktrail, Google Trends and Google Keywords Planner
  • Knowledge in the importance of Google EAT and how to adapt On-Page content to prove expertise.

SEO platforms & tools I know my way around

1
2
3
4
5
6
7
8
9
10
11
12
13
14
15
16
17
18
19
20
21
22
23
24
25
26
27
28
29
30
31
32
33
34
35
36
37
38
39
40
Föregående
Nästa
1
2
3
4
5
6
7
8
9
10
11
12
13
14
15
16
17
18
19
20
21
22
23
24
25
26
27
28
29
30
31
32
33
34
35
36
37
38
Föregående
Nästa

Content Marketing

In a course in Content Marketing me and my group created web page content focusing on answer questions surrounding dogs. With at goal of raising awareness about a dog food brand we created 13 different landing pages for keywords with low competition and high search volume. You can find all content here [In Swedish]

  • Knowledge around Content Marketing as a strategy of raising awarness through organic traffic on Google.
  • Knowledge around keyword implementation in text and internal linking for better odds on ranking on Google.